2007 | ADAM Award in Gold
At the awards for the ADAM 2007 on November 16 in the Essen Philharmonic, the exhibition booth of Eternit AG at the BAU 07 trade fair in Munich, constructed and installed by ZEISSIG from a design by the Berlin architect Astrid Bornheim, received the gold ADAM Award in the floor space category L to 500 m2.
ADAM is an award for excellence in trade fair presentation (Award der ausgezeichneten Messeauftritte) and is presented annually by the association for direct business communications FAMAB Verband Direkte Wirtschaftskommunikation e.V.
In the view of the jury, the trade fair presentation of Eternit AG went far beyond the normal dimensions of an exhibition booth: the product is the booth. Product presentation has thus taken on a new meaning: on the one hand receding totally, while on the other being ever-present as a basis for an artistic-sculptural display of the material.
Also recognized was the exhibition booth of Gabor Shoes AG at the GDS in Düsseldorf, which was designed by the D’art Design Group and constructed and installed by ZEISSIG. This received a bronze ADAM Award in the categorize XL to 1,500 m2.
After receiving the gold Exhibit Design Award from the Exhibitor Magazine in May in Chicago, ZEISSIG can thus look back on a total of 3 awards in 2007. This confirms our outstanding position as a sympathetic partner of innovative architects and designers when it comes to developing and realizing target-oriented brand architecture.